We Are Ideal Swap
As a species, we human beings demonstrate an extraordinary emotional and affectionate attachment to objects, material things, and belongings. This is demonstrably true when it comes to our fashion choices and purchases. Fashion plays a significant role in our identity, self-expression, and social status. As a result, we will tend to hang on to items of clothing, jewelry, and accessories for a very long time even if we no longer wear them regularly. In fact, in a recent study conducted by ClosetMaid, a respected home organization company, the average person keeps their clothing for about five years before replacing it. Even longer if it carries sentimental value. Yet as we look in our closets, drawers, and jewelry chests we know it’s time to let go and replace certain items. And while there are many sites out there that will facilitate the selling of our cherished valuables, there is not one that encourages you to trade a prized possession for another. Until today, introducing the ingenious Ideal Swap App.